Day 97: The Series

A series proves that a voice is consistent, not accidental. Three posters that share a system — while each stands on its own — show that you can sustain a direction. This is how designers build recognisable bodies of work.

Objective. Sustain a personal visual language across a series.

Design a series of three posters on a theme of your choice, using your type system and palette.

• Use your type system (Day 94) and palette (Day 95)
• Each poster must work on its own
• Together they must form a clear set

• Three cohesive posters
• Each one strong individually
• Consistent use of your system

Add a fourth poster that deliberately breaks the series and still belongs to it.