100 Days of Posters / Day 087 of 100

Day 87: The Book

A literary festival needs a voice.

Chapter
09 Art Direction
Level
Advanced
Time
45–60 minutes
Canvas
1080 × 1350 px

The principle

Literary design is about tone of voice. Book and literary festival design often relies on type, restraint and intelligence, inviting the viewer into a world of ideas. The challenge is to be visually interesting without overwhelming the words.

Objective. Create a sophisticated, word-centred visual direction.

The brief

Design a poster for a literary festival that features a short quote from a public-domain author.

Constraints

  • Include a short quote from a public-domain text
  • Typography must lead
  • Maximum two colours

You're done when

  • A sophisticated typographic voice
  • A well-set quote
  • Clear event information

Stretch goal

Design a matching bookmark that could be handed out at the festival.